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The Invisible Helmet

1 Nov

ImageWhat it Is:

This is Hovding, the invisible bicycle helmet. Hovding is like a airbag that you wrap around your neck like a supersonical scarf. ImageImageHövding started out in 2005 as a master’s thesis by the two founders Anna Haupt and Terese Alstin, who, at the time, were studying Industrial Design at the University of Lund.

The idea of developing a new type of cycle helmet was a response to the introduction of a law onmandatory helmet use for children up to the age of 15 in Sweden, which triggered a debate on whether cycle helmets should be mandatory for adults too.


Why it is Cool:

The founders of Hovding saw their master’s thesis as an opportunity to find out whether it would be possible to develop a cycle helmet that people would be happy to wear – whether they had to or not. I think everybody knows that ‘problem’ that you really want to take the bike to work, but if you wear your helmet your whole hairdo will be a total disaster and most of the times a helmet is not comfortable either. That’s why I think this product is really awesome because it’s one of the safest methods to protect your head, while looking like yourself at the same time.

Why it has Future Growth Potential:

The invisible helmet really fits into the needs of the Urban Nomads of the future. Since cities are getting even more crowded and traveling by car is not sustainable and efficient enough I think more and more people will take the bike in the future. I can imagine that when there are more people riding the bike in the city it will be wise to protect yourself with a helmet. And it won’t surprise me if this helmet is just the beginning, maybe in a couple of years everything that protects us can be ‘invisible’.


Cuddly Travel Mate

20 Oct

Last week I went to the Dutch Design Week in Eindhoven and there I visited the graduation expo of the Design Acadamy where I saw lots of interesting stuff. A lot of designers came up with cool idea’s for people who travel a lot around the world. The so calles ‘Urban Nomads’, there was one designer who made a product line of furniture that is easy to pack and move, a designer who made cool bags to travel your pet with you and also this sleepover bag which I really liked:

This is the ‘Sleep Over’ bag, designed by Man & Identity student Lisa Lagemaat of the Design Acadamy Eindhoven. The Sleep Over bag is a soft and cuddly bag that offers your body support and warmth and keeps your personal belongings safe at the same time. The quilted material and ergonomic form make you want to hold them close, the bag just easily adepts to any pose.

Schermafbeelding 2013-10-30 om 20.01.11

This is the ultimate solution for the die hard Urban Nomads among us. Considering that I’m a Urban Nomad myself this product would really help me to get enough rest during al my train rides around the country. Traveling goes so much faster when you’re dreaming about nice things, especially when you have a long day ahead of you. The only problem most people have in the train or on the road is the that you can keep an eye on your bag while you asleep. This bag combines a comfy sleeping position with the possibility to keep your stuff really close to you, how cool is that?!

Because of globalization where probably going to travel a lot more around the world in the future. But since everything is moving really fast and where not having enough time for ourselves to really relax, the only time we have to take a nap might be on the road. I’m not sure if I can see people standing with their Sleep Over bag in the queue at the Albert Heijn, but it might be a solution for when you’re backpacking around the world…


Cool Rotterdam

19 Sep

Cool Rotterdam

During a trip to Rotterdam I was introduced for the first time with this very cool project Mini-Mall, a mall with a large variety of young creatives, cool shops and passionate entrepreneurs. Mini Mall is a creative hotspot in Rotterdam, housed under the first seven arches of the former Hofplein Station. The Mini Mall consists of 2500 sq. m. of retail and catering space for all kind of creative minds. The Mini Mall is designed by AFARAI and PEÑA architecture and the developer Hofbogen BV who wanted to create something  in response to a lack of affordable locations in Rotterdam where fresh new initiatives can see the light of day.



What I really like about this project is that young creative entrepreneurs with a good idea get the opportunity to do something with their innovative and cool idea’s. Especially in a time where it’s very hard to start your own shop or company it is really inspiring that these people just take the risk and share their passion with others. I thinks this kind of initiatives especially work very well in times of economical crisis, we need to be more creative in order to make money and I hope that in more cities around the world these kind of projects will ‘pop-up’.


DIY & Art

30 Oct

When you think about Do It Yourself you think about knitting your own scarf or making a new chair out of an old one. But it doesn’t have to be like that, this week I found this designer Philippe Malouin on the internet and he makes stuff that is a combination of both art and DIY.

Concrete Fruit-bowl



With this eye catcher you’ll always have fresh fruit and what is can be more fun than a bowl you can change every day? De bowls or ‘vide-de-poche’ are made of waxed concrete for Vera Chapter One.

Ballpoint Stool


This multifunctional stool would be perfect if you are too lazy to make a drawing by hand, just sit down and see what happens!

Spotted in Berlin: Urban Cycling

16 Oct

Fixie Bike

I really got this need to stick to physical products, with all those digital stuff around me I sometimes just need something “real”. I got this fasciation for heritage, nostalgia, retro and things with a story behind it, and all those cool digital things can’t give me that. But also meeting real people is sometimes really difficult when talking to people with tools as social media is much easier.

That’s why I really liked this shop Standert in Berlin, it’s a combination between bikes, coffee and ice-cream. Not just normal bikes but Fixie Bikes, those fashionable bikes you customize yourself. It’s a place where you can meet other people and chill out a bit, but also can buy bikes and new parts for your bike.

In this store I learnt about this new lifestyle ‘Urban Cycling’. Just take a look!


Smart Material, Palm Leather

2 Oct

The Resort Slipper

Today I went to the Transnatural festival at NEMO Amsterdam, an art, design and industry exhibition about balancing nature & technology.

There was one thing that really caught my attention, ‘The Resort Slipper’ from Dutch designer Tjeerd Veenhoven. He discovered that when the leaf of a palm is combined with a bio-organic solution is has the same characteristics as leather or rubber. The Resort Slipper is produced from this material, it’s an economic, fully bio-gradable sandal who can replace the disposable flip-flop.

Tjeerd Veenhoven - Palm Leather

A very sustainable way of producing and also a very cool and original product, the palm leafs also feel very nice and comfortable and it’s very flexible to0.

Designer Chair Auctions

13 Sep

This is a good example of what Craft means to me, finding a new way to raise money and beautiful handmade products.

BIG Chair Project Raises Funds for the Better Food Foundation

Published: Sep 7, 12 References: jamieoliver and design-milk

The BIG Chair Project is an admirable undertaking by none-other-than Jamie Oliver. Although known as a chef, it appears that he has a knack for industrial design as well. In reality, he has simply tried his hand at it for a good cause.

To celebrate 60th anniversary of Fritz Hansen’s ever-popular 3-legged Ant chair, which was designed by Arne Jacobsen, 25 were donated to Oliver’s Better Food Foundation. The BIG Chair Project was subsequently born. Oliver enlisted various artists and designers to decorate the chairs, which are to be auctioned off in October with all proceeds going to the charity.

Participating in the BIG Chair Project are Paul Smith, Burberry, Matthew Williamson and more. They will be on display during the London Design Festival.

via Designer Chair Auctions – The BIG Chair Project Raises Funds for the Better Food Foundation (GALLERY).

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